Behavior – Brand Behavior

7 qualities of great managers and how to obtain them

youngBB Behavior, Communication, Customers, Employee, Management, Motivation

One wise man once said that there are two types of great managers: 1) those who meet people regularly, always[…]

5 reasons to use depth-interviews research

youngBB Behavior, Brand, Marketing, Marketing research, Psychology

The depth-interview, as a qualitative marketing research method, is perfect for exploring detailed information about a specific studied public, about[…]

The 2 key reasons for poor employee motivation

youngBB Behavior, Employee, HR, Motivation

Any employee may not feel reasonably motivated at any time to work, for the following reasons: poor leadership at the[…]

In-house affordable research marketing methods

youngBB Advertising, Behavior, Brand, Communication, Marketing, Marketing research, Strategy

For any company that needs to have an optimal brand position on a particular market segment or who wants to[…]

Mystery shopping

youngBB Behavior, Marketing research

Mystery shopping is a qualitative research method which consists into getting valuable information about customers, satisfaction and ways to improve[…]